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Social SKYLARK

Here to help your business harness the power of social media

I can help by making sure you’re reaching the right people and posting engaging content – I’ll cut through the jargon and tell you what you need to know to make things work for your business or charity.

I’m also qualified in Facebook and Instagram Ads to help businesses to generate leads and reach the right customers.

As a journalist I have the writing ability, and my training as a Strategic Social Media Manager has given me the skills and confidence to run effective and engaging campaigns on Twitter, Facebook, Instagram and LinkedIn. 

I can set up or maximise your channels, or train and support you to manage your own social media needs.  I also offer more general Public Relations, Media Relations and Marketing advice and can help with business writing, including newsletters, blogs, press releases and LinkedIn articles.

Services

Workshops

I plan to offer a range of workshops and can taylor them to suit your needs or you can join one of the more general sessions.

These will include the key platforms plus workshops to help you to identify the best platforms for your business, find and deliver engaging content or how to craft a content strategy. Prices from £35pp.

 

Social Media Set up or Audit

If you are totally new to social media I will work with you to set up your channels and create 10-15 posts to get you started.

I will carry out an audit of your social media channels and feed back to you how to manage your activity more effectively. I will produce a report for you and arrange a verbal feedback session to answer any questions or give examples.

Set up £100 per channel, Audit £125 per social media channel

Social Media Strategy

This is the nuts and bolts of social media and what a business really needs to embrace social media and thrive. In addition to setting up and auditing I will look at customer personas, measurable metrics, influencer engagement, content planning and hashtags.

£250 per social media channel

Full Social Media Management

This option of full social media management includes all of the above plus I look after your day to day online world, freeing you up to get on with your business. The first two weeks are spent working on a bespoke business strategy and getting things ready to go. The price includes optimum posting on your selected channels, regular updates and monthly reports.

£450 for one platform, £600 for two platforms

Power Hours

This will be a personalised session designed around the needs of your business. It could be setting up on your chosen social media channels, preparing you to make the most of your social media or running a campaign or promotion. I will ask you some initial questions and do some research, then liaise with you either face-to-face or via Skype or Zoom.

£100 for 1-hour, £150 for 2-hour

Business Writing

I love writing and can turn my hand to many different themes and topics, ranging from newsletters, blogs and press releases. So if you need an article drafting or a blog knocking into shape then get in touch. As a trained journalist I’m very comfortable drafting news releases and liaising with news editors and photographers.

About Me

 

I started my career as a journalist and news editor before moving into media/public relations for a large utility company. I gained a marketing qualification along the way, and in 2016 added Strategic Social Media to my skills after completing Digital Mum’s training programme. I’ve also done further training with The Hub on all aspects of social media and Facebook Ads.

I have worked as Social Media Manager for a national epilepsy charity, looking after their Facebook and Twitter accounts, and looked after Facebook and Instagram for Letchworth Sports and Tennis Club. Other clients include GRIT charity, The University of Bedfordshire and Veolia/Affinity Water.

When I’m not tweeting or checking social media platforms I can be found running around a tennis court or cooking up some treats at home.

Contact Us

To find out more about how I can help your business to thrive online please call 07952 931844 or send me an email using the message button.

Testimonials

 

Tracey is a total professional and listened very carefully to what our club needed support with right from the start.  We have gained a significant increase in followers on our Facebook page, gained many new members and find our current members engage far more frequently with the posts Tracey adds.

We wanted to raise our profile within our community and build strong links with local businesses, this was achieved within the first few months of working with Tracey. We look forward to continuing this seamless journey as it has been a total success and pleasure to date.

Mel Loten,

General Manager, Letchworth Sports and Tennis Club

Tracey has worked with Epilepsy Research UK for 18 months and has done an excellent job for in our social media engagement. She worked hard to understand the condition and very quickly understood the sensitivities involved in all our communications. She has been diligent, creative, reliable and a pleasure to work with.

Deborah Pullen

Communications Director, Epilepsy Research UK

I was fortunate to work alongside Tracey on the Customer Experience Magazine and thoroughly enjoyed our working life together. She has a professional approach to clients and is clearly highly regarded in the industry. I can wholeheartedly recommend her and hope we have the opportunity to work together in the future.
Sarah Spreckley

Owner, TLC Ltd